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2021, Vol: 29, Issue: 1
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Analysis of Structure and Efficiency of Cassava Marketing in Ado-Ekiti Local Government Area of Ekiti State, Nigeria

H. Egwuma, A. E. Muhammed, O. A. Ojeleye, Y. U. Oladimeji and A. A. Hassan.

Abstract
The study examined the structure and marketing efficiency of cassava in Ado-Ekiti Local Government Area of Ekiti state, Nigeria. Primary data were obtained through the use of structured questionnaires and multistage sampling method was employed to select a total of 183 respondents comprising 93 farmers and 90 marketers. The Herfindahl-Hirschman Index and Gini Coefficient were used to measure the degree of market concentration and the nature of competition in the market. The Herfindahl-Hirschman indices were 0.323, 0.346, and 0.316 for farmers, wholesalers, and retailers respectively, suggesting that the market was uncompetitive at all levels. The computed values of the Gini coefficient for cassava farmers, wholesalers, and retailers were 0.532, 0.465, and 0.569 respectively, indicating uneven distribution of income and uncompetitive market conditions. Two channels of cassava marketing were identified and the study demonstrates that the farmer-wholesaler-retailer-consumer channel had higher marketing efficiency and thus provides marketers better opportunities for making more profits. Based on the findings, it is recommended that microcredit facilities should be made accessible to market actors to encourage investment and improve efficiency in cassava marketing.

Key words: Cassava, marketing efficiency, Ekiti, Herfindahl-Hirschman Index, Gini Coefficient


 
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How to Cite this Article
Pubmed Style

Egwuma H, Muhammed AE, Ojeleye OA, . Analysis of Structure and Efficiency of Cassava Marketing in Ado-Ekiti Local Government Area of Ekiti State, Nigeria. Nig. J. Basic Appl. Sci.. 2019; 27(2): 62-69. doi:10.4314/njbas.v27i2.9

Web Style

Egwuma H, Muhammed AE, Ojeleye OA, . Analysis of Structure and Efficiency of Cassava Marketing in Ado-Ekiti Local Government Area of Ekiti State, Nigeria. http://www.njbas-udus.com/?mno=39381 [Access: March 24, 2021]. doi:10.4314/njbas.v27i2.9

AMA (American Medical Association) Style

Egwuma H, Muhammed AE, Ojeleye OA, . Analysis of Structure and Efficiency of Cassava Marketing in Ado-Ekiti Local Government Area of Ekiti State, Nigeria. Nig. J. Basic Appl. Sci.. 2019; 27(2): 62-69. doi:10.4314/njbas.v27i2.9


Vancouver/ICMJE Style

Egwuma H, Muhammed AE, Ojeleye OA, . Analysis of Structure and Efficiency of Cassava Marketing in Ado-Ekiti Local Government Area of Ekiti State, Nigeria. Nig. J. Basic Appl. Sci.. (2019), [cited March 24, 2021]; 27(2): 62-69. doi:10.4314/njbas.v27i2.9


Harvard Style

Egwuma, H., Muhammed, . A. E., Ojeleye, . O. A. & (2019) Analysis of Structure and Efficiency of Cassava Marketing in Ado-Ekiti Local Government Area of Ekiti State, Nigeria. Nig. J. Basic Appl. Sci., 27 (2), 62-69. doi:10.4314/njbas.v27i2.9


Turabian Style

Egwuma, H., A. E. Muhammed, O. A. Ojeleye, and Y. U. Oladimeji and A. A. Hassan. 2019. Analysis of Structure and Efficiency of Cassava Marketing in Ado-Ekiti Local Government Area of Ekiti State, Nigeria. Nigerian Journal of Basic and Applied Sciences, 27 (2), 62-69. doi:10.4314/njbas.v27i2.9


Chicago Style

Egwuma, H., A. E. Muhammed, O. A. Ojeleye, and Y. U. Oladimeji and A. A. Hassan. "Analysis of Structure and Efficiency of Cassava Marketing in Ado-Ekiti Local Government Area of Ekiti State, Nigeria." Nigerian Journal of Basic and Applied Sciences 27 (2019), 62-69. doi:10.4314/njbas.v27i2.9


MLA (The Modern Language Association) Style

Egwuma, H., A. E. Muhammed, O. A. Ojeleye, and Y. U. Oladimeji and A. A. Hassan. "Analysis of Structure and Efficiency of Cassava Marketing in Ado-Ekiti Local Government Area of Ekiti State, Nigeria." Nigerian Journal of Basic and Applied Sciences 27.2 (2019), 62-69. Print. doi:10.4314/njbas.v27i2.9


APA (American Psychological Association) Style

Egwuma, H., Muhammed, . A. E., Ojeleye, . O. A. & (2019) Analysis of Structure and Efficiency of Cassava Marketing in Ado-Ekiti Local Government Area of Ekiti State, Nigeria. Nigerian Journal of Basic and Applied Sciences, 27 (2), 62-69. doi:10.4314/njbas.v27i2.9




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